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---
layout: bidder
title: Native Agents
description: Prebid Native Agents Bidder Adapter
description: Native Agents Prebid Bidder Adapter
biddercode: ntvagents
gpp_supported: true
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gpp_sids: usstate_all
tcfeu_supported: false
dsa_supported: false
usp_supported: true
coppa_supported: true
schain_supported: true
deals_supported: false
floors_supported: true
fpd_supported: false
ortb_blocking_supported: false
schain_supported:true
dchain_supported:false
deals_supported:false
floors_supported:true
fpd_supported:false
ortb_blocking_supported:false
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media_types: banner, video, native
multiformat_supported: will-bid-on-one
userIds: all
pbjs: true
pbs: true
pbs_app_supported: true
prebid_member: false
safeframes_ok: true
sidebarType: 1
---

## Bid Params
# Native Agents Bidder Adapter

The Native Agents bidder enables publishers to monetize their inventory through the Native Agents advertising platform using either **Prebid.js** or **Prebid Server**.

The adapter supports:

- Banner
- Native (OpenRTB Native)
- Video (Instream & Outstream)

Native Agents receives bid requests from Prebid, converts them into OpenRTB requests, executes an auction across eligible demand partners, and returns the highest qualifying bid to Prebid.
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# Registration

Before integrating the Native Agents bidder, your inventory must be configured within the Native Agents platform.

During onboarding, Native Agents creates:

- A **Supply Source** representing your website or mobile application.
- One or more **Placements** representing individual ad locations on your inventory.

Each Placement receives a unique **placementId**, which is used by the bidder to identify the inventory during bidding.

Depending on your account configuration, Native Agents may instead provide an **endpointId**.

Only **one** identifier is required when configuring the bidder.

For onboarding and production credentials, contact your Native Agents account representative.

# Bid Parameters

Specify **either** `placementId` **or** `endpointId`.

Do **not** provide both.

{: .table .table-bordered .table-striped }
| Name | Scope | Description | Example | Type |
|---------------|----------|--------------|---------------------------------|------------|
| `placementId` | optional | Placement Id | `'0'` | `'string'` |
| `endpointId` | optional | Endpoint Id | `'0'` | `'string'` |

## Note
| Name | Required | Description | Type | Example |
|-------------|----------|---------------------------------------------------------------------------------|--------|------------|
| placementId | No* | Unique identifier for a Placement configured within the Native Agents platform. | String | `"100001"` |
| endpointId | No* | Unique identifier for an Endpoint configured for your account. | String | `"200001"` |

\*One of `placementId` or `endpointId` is required.

# Banner Example

```javascript
var adUnits = [{
code: "banner-div",

mediaTypes: {
banner: {
sizes: [
[300,250],
[300,600]
]
}
},

bids: [{
bidder: "ntvagents",

params: {
placementId: "100001"
}
}]
}];
```

# Native Example

```javascript
var adUnits = [{
code: "native-div",

mediaTypes: {
native: {
ortb: {
assets: [
{
id: 1,
required: 1,
title: {
len: 100
}
},
{
id: 2,
required: 1,
img: {
type: 3,
w: 300,
h: 250
}
},
{
id: 3,
required: 1,
data: {
type: 1
}
}
]
}
}
},

bids: [{
bidder: "ntvagents",

params: {
placementId: "100001"
}
}]
}];
```

# Video Example

Both **Instream** and **Outstream** video contexts are supported.

```javascript
var adUnits = [{
code: "video-div-instream",

mediaTypes: {
video: {
context: "instream",
playerSize: [640,480],
mimes: ["video/mp4"],
protocols: [2,3,5,6],
api: [2],
minduration: 5,
maxduration: 30,
linearity: 1
}
},

bids: [{
bidder: "ntvagents",

params: {
placementId: "100001"
}
}]
}];
```

```javascript
var adUnits = [{
code: "video-div-outstream",

mediaTypes: {
video: {
context: "outstream",
playerSize: [640,480],
mimes: ["video/mp4"],
protocols: [2,3,5,6],
api: [2],
maxduration: 30,
linearity: 1
}
},

bids: [{
bidder: "ntvagents",

params: {
placementId: "100001"
}
}]
}];
```

# OpenRTB Support

The Native Agents bidder converts Prebid bid requests into OpenRTB bid requests before forwarding them to the Native Agents bidding platform.

The adapter supports OpenRTB requests for:

- Banner
- Native
- Video (Instream & Outstream)

using the corresponding OpenRTB object definitions.

# Creative Rendering

The Native Agents bidder returns creatives compatible with standard Prebid rendering workflows.

Supported creative formats include:

| Media Type | Response |
|------------------------------|-----------------------|
| Banner | HTML Markup |
| Native | OpenRTB Native Assets |
| Video (Instream & Outstream) | VAST XML / VAST URL |

Banner and Native creatives are rendered using Prebid's standard rendering pipeline.

Video responses return VAST-compatible creatives suitable for both instream video players and supported outstream video players.

# User Sync

Native Agents supports both iframe and image user synchronization.

```javascript
pbjs.setConfig({
userSync: {
filterSettings: {
iframe: {
bidders: ["ntvagents"],
filter: "include"
},
image: {
bidders: ["ntvagents"],
filter: "include"
}
}
}
});
```

User synchronization is performed only when permitted by applicable privacy regulations.

# Test Parameters

Native Agents provides test placements during onboarding.

Replace the example values below with the test identifiers supplied by your Native Agents account representative.

```javascript
{
bidder: "ntvagents",

params: {
placementId: "100001"
}
}
```

# Notes

For the prebid server and prebid.js you only need to use one parameter: either placementId or endpointId
- Configure **either** `placementId` **or** `endpointId`.
- Banner, Native, and Video (Instream & Outstream) are supported.
- Compatible with both **Prebid.js** and **Prebid Server**.
- Inventory must be configured within the Native Agents platform before bid requests can be made.
- Native Agents also supports Direct Tag and JavaScript tag integrations outside of Prebid. Refer to the Native Agents integration documentation for those integration methods.
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